April 11, 2021
- Kasznar Leonardos
Anti-piracy & Compliance
The challenge of protecting Intellectual Property has been ongoing for generations, requiring increasing expertise and experience within the context of warranting the rights of its owners.
With the ever-increasing popularity of the Internet, the consumption of products crossed the boundaries of the “physical world” and the majority of the transactions take place virtually. It is in this context – and in this environment – that occur most of the infringements of intellectual property rights.
In a reality where it is determined by studies to that effect that each Brazilian spends about ten hours per day on the Internet, it is necessary to both take monitoring action and create barriers that may allow combating such digital infringements.
Companies acting in the fields of software and the entertainment market have been investing in highly sophisticated technologies that allow monitoring the Internet and track the use of irregular licenses.
Such tracking technologies embedded in irregular products are already able to individualize and identify infringers and allow the adoption of the necessary measures to cease the infringement and recover the losses incurred in connection therewith.
Our Anti-Piracy and Compliance (AP&C) team works actively in combating infringements having occurred and to recover amounts lost as the consequence of illegal practices within various companies that commercialize software, games, in the audio-visual and music industries and among many others.
Up to the present we work with more than 10,000 cases of infringement, and have achieved a significant rate of success in extrajudicial [out of court] agreements.
In our AP&C department we have a multidisciplinary team comprising 25 specialists that investigate unlicensed use of protected assets of the client’s business, persuading the infringers to cease the illegal use thereof and regularize the situation. After that point, acting in partnership with our Judicial Litigation team, the cases that remain unsolved at the extrajudicial level are directed for adoption of the necessary legal action.
We design our action strategies in a customized manner, meeting the exclusive expectations and requirements of each client, in order to thereby warrant:
Last related news
November 22, 2021
Kasznar Leonardos receives ISO 9001 certification of quality
The ISO 9001 standard recognizes operational efficiency, focusing specifically on excellent customer service and continual process improvement. Our firm has received ISO … Kasznar Leonardos receives ISO 9001 certification of quality
November 12, 2021
BPTO recognizes the Right of Precedence as an argument for filing Administrative Nullities
By Flávia Tremura and Isabella Faccioli From November 2021 the BPTO will start to accept the right of precedence of the trademark … BPTO recognizes the Right of Precedence as an argument for filing Administrative Nullities
November 8, 2021
Meet our new visual identity!
For over one hundred years, we have believed in all types of innovation, from market trends and new client products and services … Meet our new visual identity!