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24 de October de 2018

Brazilian Consumer Protection Agency fines three companies for abusive advertising directed at children

Brazilian Consumer Protection Agency (DPDC, in the Portuguese acronym), an agency under the Brazilian Department of Justice, published this month its decisions on three cases regarding children advertising. Campaigns from McDonald’s, Editora Globo Condé Nast and Couro Fino Comércio de Artefatos de Couro Ltda. were considered abusive advertising and the companies were heavily fined
 
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