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12 de January de 2018

Use of registered marks in search advertising

The growth of internet services has enhanced the importance of search advertising. The service, rendered by internet search engine operators, allows a company to prominently display its website among the results obtained in searches for a list of keywords. The issue became legally significant when companies started to include third parties' trademarks among their keywords, as a tool to attract consumers.
 
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1 de July de 2026

Joint Judiciary Ordinance Creates Permanent Industrial Property Committee and Strengthens Cooperation Between State and Federal Courts

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